Weasel Word Wednesday #7 – traction

Thanks to Stilgherrian for reminding me of this one in a post on Twitter this morning:

This year I shall spit upon everyone who says “gaining traction”, unless they’re talking about adhesive friction or orthopedics.

Couldn’t agree more. No, I don’t mind hearing about traction (or loss of it) when I’m out at a track day with the BMW Drivers Club, but I’d rather not hear about companies, products or people ‘gaining traction’ when all they usually mean is that someone listened to them or bought their stuff.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s